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040			_cNY
100	1		_aFischer, Robert L.
245	1	0	_aGetting the Word Out _h[electronic resource] : _bEvaluating the Effectiveness of a Pregnancy Prevention Campaign for Pre-Teens / _cRobert L. Fischer PhD.
300			_app. 1-22.
520			_aThis report assesses the available evidence on a community-wide pregnancy prevention campaign for pre-teens. In January 1997 a five-year media and educational campaign to combat pregnancy among pre-teens was launched in metropolitan Atlanta, combining an educational campaign in the media market with the distribution of educational materials in public school systems and youth-serving community organizations in two urban counties. The nonexperimental evaluation of the campaign draws on feedback from multiple perspectives-teachers who requested the campaign materials, the general population of adults and parents, and youth in the metro area. In addition, preliminary data on birth rates are presented.
538			_aMode of access: Internet.
653			_aEvaluation, pregnancy prevention, media campaign
773	0		_tJournal of community practice _g2002, Vol. 10, No. 3 _x1070-5422
856			_uhttp://ezproxy01.ny.edu.hk:2048/login?url=http://dx.doi.org/10.1300/J125v10n03_01 _zClick here to access full-text article
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