000 | 00625nam a2200205z 4500 | ||
---|---|---|---|
001 | yb4499359 | ||
003 | NhCcYBP | ||
005 | 20140721142816.0 | ||
008 | 120423s2012 ii 000 0 eng d | ||
020 | _a9780198069867 (pbk.) | ||
020 | _a0198069863 (pbk.) | ||
040 |
_aNhCcYBP _cNhCcYBP |
||
050 | 4 |
_aHD69 B7 _bD88 2012 |
|
100 | 1 |
_aDutta, Kirti. _0(local)27868 |
|
245 | 1 | 0 |
_aBrand management : _bprinciples and practices |
260 |
_aNew Delhi : _bOxford University Press, _c2012. |
||
300 |
_a455 p. ; _c24 cm. + _e1 CD-ROM (4 3/4 in.) |
||
650 | 0 |
_aBrand name products _xManagement. _0(local)27869 |
|
942 |
_2lcc _cBK |
||
999 |
_c4918 _d4918 |