000 | 01169cam a2200337 a 4500 | ||
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001 | 2012016612 | ||
003 | local | ||
005 | 20161229095153.0 | ||
008 | 120426s2012 nyua b 001 0 eng | ||
010 | _a 2012016612 | ||
020 | _a9780230341067 (alk. paper) | ||
020 | _a0230341063 (alk. paper) | ||
040 |
_aDLC _beng _cDLC _dYDX _dBTCTA _dBDX _dCDX _dYDXCP |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415 _bR55175 2012 |
082 | 0 | 0 |
_a381.09 _223 |
245 | 0 | 4 |
_aThe rise of marketing and market research / _cedited by Hartmut Berghoff, Philip Scranton, and Uwe Spiekermann. |
250 | _a1st ed. | ||
260 |
_aNew York : _bPalgrave Macmillan, _c2012. |
||
300 |
_avi, 312 p. : _bill. ; _c23cm. |
||
490 | 1 | _aWorlds of consumption | |
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xHistory. _0(local)30765 |
|
650 | 0 |
_aMarketing research _xHistory. _0(local)30766 |
|
650 | 0 |
_aEconomic history. _0(local)30767 |
|
700 | 1 |
_aBerghoff, Hartmut. _0(local)30768 |
|
700 | 1 |
_aScranton, Philip. _0(local)30769 |
|
700 | 1 |
_aSpiekermann, Uwe, _d1963- _0(local)30770 |
|
830 | 0 |
_aWorlds of consumption. _0(local)30771 |
|
942 |
_2lcc _cBK |
||
999 |
_c5993 _d5993 |