000 | 00653nam a2200217z 4500 | ||
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001 | co5662267 | ||
003 | local | ||
005 | 20140721142908.0 | ||
008 | 120220s2012 ii eng d | ||
020 | _a9780198074120 (pbk.) | ||
020 | _a0198074123 (pbk.) | ||
040 |
_aNhCcYBP _cNhCcYBP |
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050 | 4 |
_aHF5823 _bJ48 2012 |
|
100 | 1 |
_aJethwaney, Jaishri N. _0(local)33711 |
|
245 | 0 | 0 | _aAdvertising management. |
250 | _a2nd ed. | ||
260 |
_aNew Delhi : _bOxford University Press, _c2012. |
||
300 |
_axxi, 651 p., [4] p. of col. plates ; _c25 cm. + _e1 CD-ROM (4 3/4 in.) |
||
650 | 0 |
_aAdvertising _xManagement. _0(local)33712 |
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_2lcc _cBK |
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999 |
_c7280 _d7280 |