Lee Yan Fong Library

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Anselmo, Donna.

Marketing demystified : a self-teaching guide / Donna Anselmo. - New York : McGraw-Hill, c2010. - xix, 379 p. : ill. ; 24 cm.

Includes index.

ISBN: 9780071713917 (pbk.) 0071713913 (pbk.)

LCCN: 2010283375

Nat. Bib. No.: GBB064565 bnb

Nat. Bib. Agency Control No.: 015561786 Uk

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / A647 2010

Dewey Class. No.: 658.8