Heskett, James L.

The service profit chain : how leading companies link profit and growth to loyalty, satisfaction, and value / James L. Heskett, W. Earl Sasser, Jr., Leonard A. Schlesinger. - New York : Free Press, c1997. - xvii, 301 p. : ill. ; 25 cm.

Includes bibliographical references and index.

0684832569 9780684832562


Customer services.
Consumer satisfaction.
Employee loyalty.
Industrial productivity.

HF5415.5 / H47 1997

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG