Patten, Dave.

How to market your business a practical guide to advertising, PR, selling, and direct and online marketing / [electronic resource] : Dave Patten. - 6th ed. - London ; Philadelphia, PA : Kogan Page, 2008. - vii, 262 p. : ill.

Rev. ed. of: Successful marketing for the small business. 5th ed.

Includes bibliographical references and index.


Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.






Marketing--Management.
Small business--Marketing.
Marketing--Great Britain.
Small business--Great Britain.


Electronic books.

HF5415.13 / .P347 2008

658.8

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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