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How to market your business [electronic resource] : a practical guide to advertising, PR, selling, and direct and online marketing /

by Patten, Dave; Patten, Dave; ProQuest (Firm).
Material type: materialTypeLabelBookPublisher: London ; Philadelphia, PA : Kogan Page, 2008Edition: 6th ed.Description: vii, 262 p. : ill.ISBN: ; .Subject(s): Marketing -- Management | Small business -- Marketing | Marketing -- Great Britain | Small business -- Great Britain | Electronic booksOnline resources: Click to View
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Rev. ed. of: Successful marketing for the small business. 5th ed.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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