Marketing strategy : (Record no. 2861)

000 -LEADER
fixed length control field 00930cam a22002778a 4500
001 - CONTROL NUMBER
control field 17087445
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161206173515.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111216s2013 cau b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011050631
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412987301 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number H546 2013
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hill, Mark E.,
Dates associated with a name 1957-
9 (RLIN) 2076
Authority record control number (local)40692
245 10 - TITLE STATEMENT
Title Marketing strategy :
Remainder of title the thinking involved /
Statement of responsibility, etc Mark E. Hill.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Thousand Oaks :
Name of publisher, distributor, etc SAGE Publications,
Date of publication, distribution, etc c2013.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1202
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 2077
Authority record control number (local)27836
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
9 (RLIN) 1104
Authority record control number (local)27830
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b rip
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Full call number Source of acquisition Date last seen Price effective from Current Location Lost status Koha item type Barcode Shelving location Not for loan Damaged status Source of classification or shelving scheme Permanent Location Date acquired
HF5415.13 H546 2013YBP Library Services2012-07-172012-07-17Lee Yan Fong Library Book00000966Library Collection   Lee Yan Fong Library2012-06-07

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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