Global marketing : (Record no. 36138)

000 -LEADER
fixed length control field 01668nam a2200409 i 4500
001 - CONTROL NUMBER
control field EBC5139442
003 - CONTROL NUMBER IDENTIFIER
control field MiAaPQ
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180913s2007 enk o 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780273706786
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781281552464 (e-book)
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC5139442
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL5139442
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL155246
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1027204234
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416.5
Item number .H655 2007
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend,
Relator term author.
245 10 - TITLE STATEMENT
Title Global marketing :
Remainder of title a decision-oriented approach /
Statement of responsibility, etc Svend Hollensen.
250 ## - EDITION STATEMENT
Edition statement Fourth edition.
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow, England :
Name of publisher, distributor, etc Financial Times Prentice Hall,
Date of publication, distribution, etc [2007]
264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc �2007
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (752 pages)
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
590 ## - LOCAL NOTE (RLIN)
Local note Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
Geographic subdivision United States.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Main entry heading Hollensen, Svend.
Title Global marketing : a decision-oriented approach.
Edition Fourth edition.
Place, publisher, and date of publication Harlow, England : Financial Times Prentice Hall, c2007
Physical description 752 pages
International Standard Book Number 9780273706786
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN)
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://ezproxy01.ny.edu.hk:2048/login?url=https://ebookcentral.proquest.com/lib/ircp3g4/detail.action?docID=5139442
Public note Click to View

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