Small business marketing kit for dummies, 3rd edition / (Record no. 4367)

000 -LEADER
fixed length control field 01034nam a22003135a 4500
001 - CONTROL NUMBER
control field 17391871
003 - CONTROL NUMBER IDENTIFIER
control field local
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140721142244.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120718s2012 inu 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012944694
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118311837 (pbk : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1118311833 (pbk : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number S29 2012
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Schenck, Barbara Au.
Authority record control number (local)36325
245 10 - TITLE STATEMENT
Title Small business marketing kit for dummies, 3rd edition /
Statement of responsibility, etc Barbara Schenck, Bill Evjen, Morgan Skinner.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Indianapolis, IN :
Name of publisher, distributor, etc Wiley Pub., Inc.,
Date of publication, distribution, etc 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 363 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
Authority record control number (local)29259
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
Authority record control number (local)27836
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Small business
General subdivision Marketing.
Authority record control number (local)36326
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising media planning.
Authority record control number (local)30813
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
b ibc
c orignew
d 2
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Suppress in OPAC 0
Holdings
Source of classification or shelving scheme Koha item type Date acquired Permanent Location Price effective from Damaged status Date last seen Not for loan Lost status Barcode Source of acquisition Shelving location Full call number Current Location
 Book2012-11-08Lee Yan Fong Library2013-08-30 2013-08-30  00009757YBP Library ServicesLibrary CollectionHF5823 S29 2012Lee Yan Fong Library

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG