Marketing / (Record no. 5642)

000 -LEADER
fixed length control field 00847nam a22002895a 4500
001 - CONTROL NUMBER
control field 17418501
003 - CONTROL NUMBER IDENTIFIER
control field local
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161228145948.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120806s2012 ohu 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012946258
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781133939252
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number P658 2014
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
Authority record control number (local)29764
245 10 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc William M. Pride, O. C. Ferrell.
250 ## - EDITION STATEMENT
Edition statement 2014 ed./17th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, OH :
Name of publisher, distributor, etc Couth Western Cengage Learning,
Date of publication, distribution, etc c2014.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v.
300 ## - PHYSICAL DESCRIPTION
Extent col. ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Authority record control number (local)29252
700 #1 - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C.
Authority record control number (local)29765
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
b ibc
c orignew
d 2
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Koha item type Source of acquisition Shelving location Not for loan Barcode Lost status Damaged status Date last seen Date acquired Permanent Location Current Location Source of classification or shelving scheme Full call number Price effective from
BookCengage Learning Hong Kong LimitedLibrary Collection 00006090  2013-04-022013-03-19Lee Yan Fong LibraryLee Yan Fong Library HF5415 P658 20142013-04-02

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG