廣告創意 : 概念與操作 = Advertising creativity : concept & practice /
by 許安琪; 邱淑華.
Material type:
BookSeries: 廣告公關 ; 1.Publisher: 台北市 : 揚智文化事業股份有限公司, 2004Edition: 初版.Description: viii, 277 p. : ill. ; 24 cm.ISBN: 9578186428; 9789578186422.Other title: 概念與操作 =; Advertising creativity : concept & practice.Subject(s): Advertising
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5821 X83 2004 (Browse shelf) | Available | 00025932 |
Total holds: 0
Browsing Lee Yan Fong Library Shelves , Shelving location: Library Collection Close shelf browser
| HF5821 B62 2013 Contemporary advertising and integrated marketing communications. | HF5821 S577 2012 Advertising, the media and globalisation : | HF5821 X53 2010 廣告傳播 = | HF5821 X83 2004 廣告創意 : | HF5823 A758 2013 Advertising creative : | HF5823 B375 2012 The advertising concept book : | HF5823 B387 2012 Advertising and promotion : |
Includes bibliographical references.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG