Music 3.0 : a survival guide for making music in the Internet age /
by
Owsinski, Bobby
.
Material type: 
BookSeries: MusicPro guides: Publisher: Milwaukee, WI : Hal Leonard Books, 2011Edition: 2nd ed.Description: xx, 274 p. : ill. ; 28 cm.ISBN: 9781458402899 (pbk.); 1458402894 (pbk.).Subject(s): Music trade -- Technological innovations | Music and the Internet | Internet marketing
Contents:
The six life stages of the music industry -- How the music world has changed -- The new music industry -- The new masters of the domain -- The new marketing -- part 1, Your music is your marketing -- The new marketing -- part 2, The rise of social media marketing -- Marketing with social media -- Social media management -- The new distribution -- The M3.0 rules for survival -- How to make money in today's music world -- The future -- Interviews.
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
ML3790 O968 2011 (Browse shelf) | Available | 00001121 |
Total holds: 0
Includes index.
"HL332845"--P. [4] of cover.
The six life stages of the music industry -- How the music world has changed -- The new music industry -- The new masters of the domain -- The new marketing -- part 1, Your music is your marketing -- The new marketing -- part 2, The rise of social media marketing -- Marketing with social media -- Social media management -- The new distribution -- The M3.0 rules for survival -- How to make money in today's music world -- The future -- Interviews.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG