Includes index.
Includes bibliographical references and index.
Precinct analysis: the sinners, the saints, and the savables -- The campaign team -- The campaign brochure -- The volunteer organization -- Fund-raising -- Lawn signs -- Targeting voters -- Media -- The candidate -- The issue-based campaign -- Getting out the vote (GOTV) -- The campaign flowchart -- After the ball.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.