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Marketing management : a strategic decision-making approach /

by Mullins, John W. (John Walker); Walker, Orville C.
Material type: materialTypeLabelBookPublisher: New York : McGraw-Hill, c2013Edition: 8th ed.Description: xxi, 547 p. : ill. ; 26 cm.ISBN: 9780078028793 (pbk.); 0078028795 (pbk.); 9780071326377 (pbk.); 0071326375 (pbk.).Subject(s): Marketing -- Management
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HF5415.13 M352324 2013 c.2 (Browse shelf) Available 00007719
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HF5415.13 M352324 2013 (Browse shelf) Available 00003094
Total holds: 0

Includes index.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG