Normal view MARC view ISBD view

Concepts in strategic management and business policy : toward global sustainability /

by Wheelen, Thomas L; Hunger, J. David.
Material type: materialTypeLabelBookPublisher: Upper Saddle, N.J. : Pearson Prentice Hall, c2012Edition: 13th ed.Description: xxiv, 391 p. : col. ill. ; 26 cm.ISBN: 9780132153355; 0132153351.Subject(s): Strategic planning | Strategic planning -- Case studies | Sustainability
Contents:
Introduction to strategic management and business policy -- Basic concepts in strategic management -- Corporate governance -- Ethics and social responsibility -- Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning and organizational analysis -- Strategy formulation -- Situation analysis and business strategy -- Corporate strategy -- Functional strategy and strategic choice -- Strategy implementation -- Organizing for action -- Staffing and directing -- Evaluation and control -- Introduction to case analysis -- Suggestions for case analysis -- Web chapters: other strategic issues -- Web chapter A Managing technology and innovation -- Web chapter B Entrepreneurial ventures and small businesses -- Web chapter C Not-for-profit organizations.
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HD30.28 W43 2012 (Browse shelf) Available 00003457
Total holds: 0

Includes bibliographical references and index.

Introduction to strategic management and business policy -- Basic concepts in strategic management -- Corporate governance -- Ethics and social responsibility -- Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning and organizational analysis -- Strategy formulation -- Situation analysis and business strategy -- Corporate strategy -- Functional strategy and strategic choice -- Strategy implementation -- Organizing for action -- Staffing and directing -- Evaluation and control -- Introduction to case analysis -- Suggestions for case analysis -- Web chapters: other strategic issues -- Web chapter A Managing technology and innovation -- Web chapter B Entrepreneurial ventures and small businesses -- Web chapter C Not-for-profit organizations.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG