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Qualitative consumer and marketing research.

by Belk, Russell W.
Material type: materialTypeLabelBookPublisher: London ; Thousand Oaks, Calif. : SAGE, 2013Description: 234 p. ; 25 cm.ISBN: 9780857027665 (hbk.); 0857027662 (hbk.); 9780857027672 (pbk.); 0857027670 (pbk.).Subject(s): Marketing research
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Lee Yan Fong Library

Lee Yan Fong Library

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HF5415.2 B45 2013 (Browse shelf) Available 00005895
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HF5415.153 P35 2013 The PDMA handbook of new product development / HF5415.155 I58 2012 Product lifecycle management : HF5415.157 F67 2013 Managing quality : HF5415.2 B45 2013 Qualitative consumer and marketing research. HF5415.2 B655 2013 Marketing research : HF5415.2 B779 2014 Marketing research / HF5415.2 E894 2013 Essentials of marketing research /


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