Contemporary marketing /
by Kurtz, David L.
Material type:
BookPublisher: Mason, OH : South Western Cengage Learning, 2012Edition: 16th Ed.Description: 1 v. (various pagings) : col. ill. ; 29 cm.ISBN: 9781133628460.Other title: Boone and Kurtz contemporary marketing; Boone & Kurtz contemporary marketing.Subject(s): Marketing
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415 K848 2012 (Browse shelf) | Available | 00006860 |
Total holds: 0
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| HF5415 K6361 2017 Principles of marketing : | HF5415 K68 2010 Marketing 3.0 : | HF5415 K683 2013 Market your way to growth : | HF5415 K848 2012 Contemporary marketing / | HF5415 L2623 2012 Essentials of marketing / | HF5415 L362 2014 Stickier marketing : | HF5415 L474 2010 The nonprofit marketing guide : |
Includes bibliographical references and indexes.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG