Consumer behavior : building marketing strategy.
by Hawkins, Del I.
Material type:
BookPublisher: New York : McGraw-Hill Irwin, c2013Edition: 12th ed.Description: xxvii, 772 p. ; 27 cm. + 1 CD-ROM (4 3/4 in.).ISBN: 9780077645557 (hardback); 0077645553 (hardback); 9780071318174 (pbk.); 0071318178 (pbk.); 9780071315128; 0071315128.Subject(s): Consumer behavior -- United States
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.33 U6 H38 2013 c.2 (Browse shelf) | Available | 00007742 | ||
 CD-ROM (Software) |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.33 U6 H38 2013 CD-R c.2 (Browse shelf) | Available | 00007743 | ||
| Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.33 U6 H38 2013 (Browse shelf) | Available | 00008764 | ||
| CD-ROM (Software) |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.33 U6 H38 2013 CD-R (Browse shelf) | Available | 00008780 |
Total holds: 0
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| HF5415.33 U6 H38 2013 Consumer behavior : | HF5415.33 U6 H38 2013 c.2 Consumer behavior : | HF5415.33 U6 H38 2013 CD-R Consumer behavior : | HF5415.33 U6 H38 2013 CD-R c.2 Consumer behavior : | HF5415.332 O43 K46 2013 The no B.S. guide to marketing to leading edge boomers & seniors : | HF5415.332 O43 S77 2013 Marketing to the ageing consumer : | HF5415.335 R36 2012 The little book of big customer satisfaction measurement / |
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Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG