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International employer brand management : a multilevel analysis of European students' preferences.

by Christiaans, Lena.
Material type: materialTypeLabelBookPublisher: Wiesbaden : Springer Gabler, c2013Description: xviii, 265 p. ; 21 cm.ISBN: 9783658004552 (pbk.); 365800455X (pbk.).Subject(s): Branding (Marketing)
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Book Book
Lee Yan Fong Library

Lee Yan Fong Library

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HF5415.1255 C47 2013 (Browse shelf) Available 00007324
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HF5415.1255 A76 2013 Branding the nation : HF5415.1255 B84 2012 Customers first : HF5415.1255 C38 2010 Go logo! a handbook to the art of global branding : HF5415.1255 C47 2013 International employer brand management : HF5415.1255 E337 2013 The Patron way : HF5415.1255 G65 2011 Affinity : HF5415.1255 G73 2012 The ad-free brand :


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