Normal view MARC view ISBD view

Contemporary marketing /

by Boone, Louis E; Kurtz, David L.
Material type: materialTypeLabelBookPublisher: Orlando : Harcourt College Publishers, c2001Edition: 10th ed.Description: xxxiii, 619, [80] p. : col. ill. ; 29 cm.ISBN: 0030339537.Subject(s): Marketing
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HF5415 B53 2001 (Browse shelf) Available 00007537
Total holds: 0
Browsing Lee Yan Fong Library Shelves , Shelving location: Library Collection Close shelf browser
HF5415 B4235 2010 What clients love : HF5415 B42887 2012 Sustainability marketing : HF5415 B455697 2014 Nontraditional media in marketing and advertising / HF5415 B53 2001 Contemporary marketing / HF5415 B53 2012 Principles of contemporary marketing. HF5415 B54 2010 The big book of marketing : HF5415 B59 2014 Principles & practice of marketing /

Includes bibliographical references and index.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG