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You, Inc. : the art of selling yourself
by Beckwith, Harry;
Clifford, Christine K.
Edition: 1st trade ed.Material type:  Book; Format:
print
; Literary form:
not fiction
Publisher: New York : Business Plus, 2011Other title: You, incorporated; Art of selling yourself.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.123 B42 2011.
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Stickier marketing : how to win customers in a digital age
by Leboff, Grant.
Edition: 2nd editionMaterial type: Book; Format:
print
bibliography
 ; Literary form:
not fiction
Publisher: London : Kogan Page, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 L362 2014.
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Marketing
by Baines, Paul;
Fill, Chris.
Edition: Third edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Oxford : Oxford University Press, [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 B26 2014.
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The power of visual storytelling : how to use visuals, videos, and social media to market your brand
by Walter, Ekaterina;
Gioglio, Jessica.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : McGraw-Hill Education, [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 W365 2014.
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MM4
by Iacobucci, Dawn.
Edition: [4th ed.], student ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Mason, OH : South-Western, c2013Other title: Marketing management 4; Marketing management.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 I23 2013.
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Social marketing : from tunes to symphonies
by Hastings, Gerard (Professor);
Domegan, Christine.
Edition: Second edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Abingdon, Oxon : Routledge, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5414 H37 2014.
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The 20 Ps of marketing : a complete guide to marketing strategy
by Pearson, David.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: London, United Kingdom : KoganPage, 2014Other title: The twenty Ps of marketing.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 P36 2014.
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Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising
by Rowles, Daniel.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: London ; Philadelphia : Kogan Page, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 R69 2014.
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Brand and talent
by Keohane, Kevin.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: London : Kogan Page Limited, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 K463 2014.
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The media handbook : a complete guide to advertising media selection, planning, research, and buying
by Katz, Helen E.
Edition: Fifth edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : Routledge, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5826.5 K38 2014.
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Instagram power : build your brand and reach more customers with the power of pictures
by Miles, Jason.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill Education, [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 M53795 2014.
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The art of social selling : finding and engaging customers on Twitter, Facebook, LinkedIn, and other social networks
by Belew, Shannon.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : American Management Association, [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 B45 2014.
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The digital crown : winning at content on the web
by Leibtag, Ahava.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Amsterdam : Boston : Morgan Kauffmann is an imprint of Elsevier, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 L447 2014.
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Principles & practice of marketing
by Blythe, Jim.
Edition: 3rd edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: London ; Thousand Oaks, California : SAGE Publications, 2014Other title: Principles and practice of marketing.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 B59 2014.
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Global marketing and advertising : understanding cultural paradoxes
by Mooij, Marieke K. de.
Edition: Fourth edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Thousand Oaks, California : SAGE Publications, Inc., [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.127 M66 2014.
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Principles of integrated marketing communications
by Ang, Lawrence.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Melbourne, VIC ; New York : Cambridge University Press, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.123 A54 2014.
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The like economy : how businesses make money with Facebook
by Carter, Brian.
Edition: 2nd ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Indianapolis, IN : Que, c2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 C367 2014.
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The invisible sale : how to build a digitally powered marketing and sales system to better prospect, qualify and close leads
by Martin, Tom (Advertising executive).
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Indianapolis, Indiana : Que, [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 M3295 2014.
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YouTube marketing power : how to use video to find more prospects, launch your products, and reach a massive audience
by Miles, Jason.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill Education, [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 M5384 2014.
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Branding the nation : the global business of national identity
by Aronczyk, Melissa.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Oxford ; New York : Oxford University Press, [2013]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 A76 2013.
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