Market information and research [electronic resource]

by Housden, Matthew. -- ProQuest (Firm)

Material type: book Book; Format: electronic available online remote bibliography bibliography; Literary form: not fiction Publisher: Amsterdam ; Boston : Elsevier/BH, 2008, c2010Online Access: Click to View Availability: No items available Actions: Add to cart
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Principles of direct, database and digital marketing

by Tapp, Alan; Whitten, Ian; Housden, Matthew.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Pearson, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.126 T35 2014. Actions: Add to cart

Hong Kong Nang Yan College of Higher Education
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