Social marketing

by Eagle, Lynne; Dahl, Stephan; Hill, Susie; Bird, Sara; Spotswood, Fiona; Tapp, Alan.

Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : Pearson Education, 2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5414 E1794 2013. Actions: Add to cart
Principles of direct, database and digital marketing

by Tapp, Alan; Whitten, Ian; Housden, Matthew.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Pearson, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.126 T35 2014. Actions: Add to cart

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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