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Essentials of marketing
by Lamb, Charles W;
Hair, Joseph F;
McDaniel, Carl D.
Edition: 7th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Australia ; Mason, Ohio : South-Western Cengage Learning, c2012Other title: Marketing.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 L2623 2012.
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