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Strategic management : planning for domestic & global competition /

by Pearce, John A; Robinson, Richard B. (Richard Braden).
Material type: materialTypeLabelBookSeries: Strategic management.Publisher: New York : McGraw-Hill/Irwin, c2013Edition: 13th ed.Description: xxi, 434 p. : ill. ; 26 cm.ISBN: 9780078029295 (hbk. : alk. paper).Subject(s): Strategic planning
Contents:
Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection 		HD30.28 P3395 2013 (Browse shelf) Available 00003265
Total holds: 0

Includes various pages of cases in back of book.

Includes bibliographical references and index.

Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.

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