|
|
| |
|
Consumer behavior : building marketing strategy
by Hawkins, Del I.
Edition: 12th ed.Material type:  Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill Irwin, c2013Availability: Items available for loan: Lee Yan Fong Library (4). Location(s): Library Collection HF5415.33 U6 H38 2013 c.2.
Actions:
Add to cart (remove)
|
|
| |
|
Consumer republic : using brands to get what you want, make corporations behave, and maybe even save the world
by Philp, Bruce.
Material type: Book; Format:
print
bibliography
 ; Nature of contents:  ; Literary form:
not fiction
Publisher: Toronto : Emblem, 2012, c2011Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD69 B7 P479 2012.
Actions:
Add to cart (remove)
|
|
| |
|
Consumer behavior : buying, having, and being
by Solomon, Michael R.
Edition: Eleventh Edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston : Pearson, [2015]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 S6 2015.
Actions:
Add to cart (remove)
|
|
| |
|
Unthinking : the surprising forces behind what we buy
by Beckwith, Harry.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : Business Plus, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 B43 2013.
Actions:
Add to cart (remove)
|
|
| |
|
Global marketing and advertising : understanding cultural paradoxes
by Mooij, Marieke K. de.
Edition: Fourth edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Thousand Oaks, California : SAGE Publications, Inc., [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.127 M66 2014.
Actions:
Add to cart (remove)
|
|
| |
|
Neuromarketing in action : how to talk and sell to the brain
by Georges, Patrick M;
Georges, Patrick;
Badoc, Michel.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: London ; Philadelphia : Kogan Page, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.12615 G46 2014.
Actions:
Add to cart (remove)
|
|
| |
|
Neuromarketing : exploring the brain of the consumer
by Żurawicki, Leon.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Berlin ; London : Springer, 2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.12615 Z87 2010.
Actions:
Add to cart (remove)
|
|
| |
|
The buying brain : secrets for selling to the subconscious mind
by Pradeep, A. K.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Hoboken, N.J. : Wiley, c2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.12615 P73 2010.
Actions:
Add to cart (remove)
|
|
| |
|
行銷前必修的購物心理學 : 徹底推翻被誤解的消費行為,揭開商品大賣的秘密
by Barden, Phil;
蕭美慧;
林佳誼;
吳慧珍.
Edition: 初版.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: 臺北市 : 商周出版, 2013Other title: 徹底推翻被誤解的消費行為,揭開商品大賣的秘密.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF545.32 B3712 2013.
Actions:
Add to cart (remove)
|
|
| |
|
Consumer behavior
by Schiffman, Leon G;
Wisenblit, Joseph.
Edition: Eleventh edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston : Pearson, [2015]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 S35 2015.
Actions:
Add to cart (remove)
|
|
| |
|
4 X 10 漫畫家 X 消費文化 = 4x10 comic artists X consumer culture
by 王澤.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: 香港 : 香港消費者委員會, 2016Other title: 4 x 10 comic artists X consumer culture.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 C667 2016.
Actions:
Add to cart (remove)
|
|
| |
|
支援自閉症譜系障礙消費者提升自我保護能力 : 社會, 教育工作者資源手冊
by -- 消費者委員會 (香港, 中國) Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: 香港 : 消費者委員會, [2020]Availability: Items available for loan: Lee Yan Fong Library (3). Location(s): Library Collection HF5415.33.C6 Z54 2020 v.1.
Actions:
Add to cart (remove)
|
No cover image available
|
