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Essentials of marketing research

by Zikmund, William G; Babin, Barry J.

Edition: 5th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Australia ; Mason, OH : South-Western Cengage Learning, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.2 Z537 2013. Actions: Add to cart
Business research methods

by Zikmund, William G.

Edition: 9th ed., International ed.Material type: book Book; Format: print Publisher: [Mason, Ohio] : South-Western Cengage Learning, c2013Availability: Items available for loan: Lee Yan Fong Library (2). Location(s): Library Collection HD30.4 Z54 2013. Actions: Add to cart

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