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Happy customers everywhere : how your business can profit from the insights of positive psychology
by Schmitt, Bernd;
Van Zutphen, Glenn.
Material type: Book; Format:
print
; Literary form:
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Publisher: New York : Palgrave Macmillan, 2012Online Access: Cover image Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 S355 2012.
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The intention economy : when customers take charge
by Searls, Doc.
Material type: Book; Format:
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bibliography
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Publisher: Boston, Mass. : Harvard Business Review Press, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.5 S448 2012.
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Marketing through turbulent times
by Darroch, Jenny.
Material type: Book; Format:
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bibliography
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Publisher: New York : Palgrave Macmillan, 2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD38.5 D36 2010.
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Preference, value, choice, and welfare
by Hausman, Daniel M.
Material type: Book; Format:
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Publisher: New York : Cambridge University Press, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 H38 2012.
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New perspectives on consumer culture theory and research
by Zahradka, Pavel.
Material type: Book; Format:
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Publisher: Newcastle Upon Tyne, UK : Cambridge Scholars Pub., 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 N49 2012.
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The no B.S. guide to marketing to leading edge boomers & seniors : [the ultimate no holds barred, take no prisoners roadmap to the money]
by Kennedy, Dan S;
Kessler, Chip;
Giagnocavo, Jeff.
Material type: Book; Format:
print
bibliography
; Literary form:
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Publisher: [Irvine, Calif.] : Entrepreneur Press, c2013Other title: No B.S. guide to marketing to leading edge boomers and seniors; No B.S. marketing to boomers & seniors; No B.S. marketing to boomers and seniors.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.332 O43 K46 2013.
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A theory of grocery shopping : food, choice and conflict
by Koch, Shelley L.
Edition: English ed.Material type: Book; Format:
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Publisher: London ; New York : Berg, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection TX356 K634 2012.
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Neuromarketing : understanding the "buy button" in your customer's brain
by Renvoisé, Patrick;
Morin, Christophe.
Edition: Rev. and updated.Material type: Book; Format:
print
bibliography
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Publisher: Nashville, Tenn. : T. Nelson, c2007Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.12615 R46 2007.
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The consumer mind : brand perception and the implication for marketers
by Martinez, Pepe.
Material type: Book; Format:
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Publisher: London ; Philadelphia : Kogan Page, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.32 M378 2012.
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Youth lifestyles in a changing world
by Miles, Steven.
Material type: Book; Format:
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Publisher: Buckingham ; Philadelphia, Pa. : Open University Press, 2000Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HQ796 M4783 2000.
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Quality now [electronic resource] : moving human services organizations toward a consumer orientation to service quality
by Moore, Stephen T;
Kelly, Michael J.
Source: Social work: Journal of National Association of Social WorkersMaterial type: Article; Format:
available online
Online Access: Click here to access full-text article Availability: No items available
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Research in consumer behavior [electronic resource]
by Belk, Russell W.
-- ProQuest (Firm) Material type: Book; Format:
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bibliography
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Publisher: Amsterdam : JAI Press, 2006Online Access: Click to View Availability: No items available
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De grijze aap [electronic resource] : ouderen, communicatie en consumentengedrag vanuit het perspectief van de evolutie
by Sikkel, Dirk.
-- Universiteit van Amsterdam;
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Publisher: Amsterdam : Vossiuspers UvA/Amsterdam University Press, 2010Online Access: Click to View Availability: No items available
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Research in consumer behavior. [electronic resource] / Volume 12
by Belk, Russell W.
-- ProQuest (Firm) Edition: 1st ed.Material type: Book; Format:
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Publisher: Bingley [England] : Emerald Group, c2010Online Access: Click to View Availability: No items available
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Japanese consumer dynamics [electronic resource]
by Haghirian, Parissa.
-- ProQuest (Firm) Material type: Book; Format:
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Publisher: Basingstoke, Hampshire [England] : Palgrave Macmillan, 2011Online Access: Click to View Availability: No items available
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The aging consumer [electronic resource] : perspectives from psychology and economics
by Drolet, Aimee Leigh;
Schwarz, Norbert, Dr. phil;
Yoon, Carolyn.
-- ProQuest (Firm) Material type: Book; Format:
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Publisher: New York : Taylor & Francis, 2010Online Access: Click to View Availability: No items available
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Selling to the new elite [electronic resource] : discover the secret to winning over your wealthiest prospects
by Taylor, Jim;
Harrison, Doug;
Kraus, Stephen.
-- ProQuest (Firm) Material type: Book; Format:
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Publisher: New York : AMA, 2011Online Access: Click to View Availability: No items available
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Commerce in color [electronic resource] : race, consumer culture, and American literature, 1893-1933
by Davis, James C. (James Cyril).
-- ProQuest (Firm) Material type: Book; Format:
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Publisher: Ann Arbor : University of Michigan Press, c2007Online Access: Click to View Availability: No items available
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The fundamentals of branding [electronic resource]
by Davis, Melissa.
-- ProQuest (Firm) Material type: Book; Format:
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Publisher: Lausanne, Switzerland : AVA Pub., c2009Online Access: Click to View Availability: No items available
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Customer obsession [electronic resource] : how to acquire, retain, and grow customers in the new age of relationship marketing
by Azevedo, Abaet�e de;
Pomeranz, Ricardo.
-- ProQuest (Firm) Material type: Book; Format:
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Publisher: New York : McGraw-Hill, c2008Online Access: Click to View Availability: No items available
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