Strategic advertising management

by Percy, Larry.

Edition: 4th ed.Material type: book Book; Format: print Publisher: Oxford : Oxford University Press, c2012Availability: No items available Actions: Add to cart
Advertising and promotion : an integrated marketing communications approach

by Hackley, Christopher E.

Edition: 2nd ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Los Angeles : SAGE, 2010Other title: Advertising & promotion.Availability: No items available Actions: Add to cart
Marketing communications : discovery, creation and conversations

by Fill, Chris; Turnbull, Sarah.

Edition: 7th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Harlow, England : Pearson Education Limited, 2016Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.123 F55 2016. Actions: Add to cart

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