000 -LEADER |
fixed length control field |
01513cam a22002897i 4500 |
001 - CONTROL NUMBER |
control field |
2013478205 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
DLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20140721143811.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140205s2013 njua 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118759677 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1118759672 (pbk.) |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.1265 |
Item number |
R32 2013 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Rabhan, Benji, |
Relator term |
author. |
Authority record control number |
(local)70571 |
245 10 - TITLE STATEMENT |
Title |
Convert every click : |
Remainder of title |
make more money online with holistic conversion rate optimization / |
Statement of responsibility, etc |
Benji Rabhan. |
246 30 - VARYING FORM OF TITLE |
Title proper/short title |
Make more money online with holistic conversion rate optimization |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Hoboken, New Jersey : |
Name of publisher, distributor, etc |
Wiley, |
Date of publication, distribution, etc |
[2013] |
264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Date of publication, distribution, etc |
©2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xv, 224 pages : |
Other physical details |
illustrations ; |
Dimensions |
23 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
500 ## - GENERAL NOTE |
General note |
Includes index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
What is holistic conversion rate optimization? -- Designing your funnel -- Information capture and defining the ideal conversion point -- Split-testing strategies -- How to gather data -- Conversion-centric design -- Conversion-centric copywriting -- Video conversion strategies -- Landing page strategies -- Standard website strategies -- Shopping cart website strategies -- Mobile website strategies -- How to optimize traffic for conversion -- Follow-up marketing strategies -- Advanced strategies from Benji's conversion vault -- Conclusion. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet marketing. |
Authority record control number |
(local)28888 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Web sites |
General subdivision |
Design. |
Authority record control number |
(local)28144 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Book |