Foundations of marketing / (Record no. 2848)

000 -LEADER
fixed length control field 00979cam a2200301 a 4500
001 - CONTROL NUMBER
control field 16915839
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161206173123.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110811s2013 at a b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011936464
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781111580162 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1111580162 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number P6584 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
9 (RLIN) 2060
Authority record control number (local)29764
245 10 - TITLE STATEMENT
Title Foundations of marketing /
Statement of responsibility, etc William M. Pride, O.C. Ferrell.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia ;
-- Mason, OH :
Name of publisher, distributor, etc South-Western, Cengage Learning,
Date of publication, distribution, etc c2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 550 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 1425
Authority record control number (local)29252
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C.
9 (RLIN) 2061
Authority record control number (local)30837
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c origres
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Barcode Shelving location Not for loan Date acquired Permanent Location Source of classification or shelving scheme Date checked out Lost status Koha item type Price effective from Source of acquisition Total Checkouts Damaged status Date last seen Full call number Current Location
00000953Library Collection 2012-06-07Lee Yan Fong Library 2015-01-13 Book2012-07-17YBP Library Services1 2015-01-15HF5415 P6584 2013Lee Yan Fong Library
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG