Advertising, the media and globalisation : (Record no. 2880)

000 -LEADER
fixed length control field 01318cam a22003138a 4500
001 - CONTROL NUMBER
control field 16999084
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161206174146.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111013s2012 enk b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011041862
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415668828 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415668835 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780203143643 (ebook)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5821
Item number S577 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Sinclair, John,
Dates associated with a name 1944-
9 (RLIN) 1954
Authority record control number (local)40617
245 10 - TITLE STATEMENT
Title Advertising, the media and globalisation :
Remainder of title a world in motion /
Statement of responsibility, etc John Sinclair.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Abingdon, Oxon ;
-- New York, NY :
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 2012.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Advertising as an object of study -- Global trends in the advertising industry -- Advertising and the media in motion -- Current trends in advertising, media and society -- Advertising, globalisation and world regions.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
General subdivision Social aspects.
9 (RLIN) 1955
Authority record control number (local)31126
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media.
9 (RLIN) 1956
Authority record control number (local)40618
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Globalization
General subdivision Social aspects.
9 (RLIN) 1957
Authority record control number (local)29243
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Date acquired Not for loan Koha item type Current Location Barcode Lost status Shelving location Full call number Date last seen Price effective from Source of classification or shelving scheme Permanent Location Source of acquisition Damaged status
2012-06-06 BookLee Yan Fong Library00000985 Library CollectionHF5821 S577 20122012-07-192012-07-19 Lee Yan Fong LibraryYBP Library Services 
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG