Global marketing : (Record no. 2921)

000 -LEADER
fixed length control field 01348cam a2200349 a 4500
001 - CONTROL NUMBER
control field 17001692
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161206175510.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111017s2013 nyuab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011042361
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780078029271 (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0078029279 (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071318204
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn757935769
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency YDX
-- YDXCP
-- CDX
-- BWX
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number A47 2013
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/4
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Alon, Ilan.
Authority record control number (local)31662
245 10 - TITLE STATEMENT
Title Global marketing :
Remainder of title contemporary theory, practice, and cases /
Statement of responsibility, etc Ilan Alon, Eugene Jaffe, with Donata Vianelli.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill/Irwin,
Date of publication, distribution, etc c2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 602 p. :
Other physical details ill., maps ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
Authority record control number (local)30803
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
Form subdivision Case studies.
Authority record control number (local)32902
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Jaffe, Eugene D.
Authority record control number (local)32903
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Vianelli, Donata.
Authority record control number (local)32904
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://catdir.loc.gov/catdir/enhancements/fy1205/2011042361-d.html
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Full call number Permanent Location Shelving location Price effective from Date last seen Source of acquisition Date acquired Not for loan Barcode Damaged status Current Location Source of classification or shelving scheme Lost status Total Checkouts Koha item type Date checked out
HF1416 A47 2013Lee Yan Fong LibraryLibrary Collection2012-07-242015-01-15YBP Library Services2012-07-05 00001028 Lee Yan Fong Library  1Book2015-01-13
HF1416 A47 2013 c.2Lee Yan Fong LibraryLibrary Collection2013-05-152013-05-15YBP Library Services2013-04-15 00007081 Lee Yan Fong Library   Book 
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG