000 -LEADER | |
---|---|
fixed length control field | 01403nam a2200361Ia 4500 |
001 - CONTROL NUMBER | |
control field | EBC4654058 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | MiAaPQ |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
fixed length control field | m o d | |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr cn||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 091113s2010 sz a sb 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Cancelled/invalid ISBN | 2940373728 (pbk) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Cancelled/invalid ISBN | 9782940373727 (pbk) |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (MiAaPQ)EBC4654058 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (Au-PeEL)EBL4654058 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (CaPaEBR)ebr10355489 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (CaONFJC)MIL244064 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)748209548 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MiAaPQ |
Transcribing agency | MiAaPQ |
Modifying agency | MiAaPQ |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .R87 2010 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Russell, Edward. |
245 14 - TITLE STATEMENT | |
Title | The fundamentals of marketing |
Medium | [electronic resource] / |
Statement of responsibility, etc | Edward Russell. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Lausanne : |
Name of publisher, distributor, etc | AVA Academia ; |
Place of publication, distribution, etc | La Vergne, TN : |
Name of publisher, distributor, etc | Distributed in the USA & Canada by Ingram Publisher Services, |
Date of publication, distribution, etc | c2010. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 191 p. : |
Other physical details | ill. (chiefly col.). |
490 1# - SERIES STATEMENT | |
Series statement | AVA fundamentals |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references. |
533 ## - REPRODUCTION NOTE | |
Type of reproduction | Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Communication in marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
655 #4 - INDEX TERM--GENRE/FORM | |
Genre/form data or focus term | Electronic books. |
710 2# - ADDED ENTRY--CORPORATE NAME | |
Corporate name or jurisdiction name as entry element | ProQuest (Firm) |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
Uniform title | AVA fundamentals. |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://ezproxy01.ny.edu.hk:2048/login?url=https://ebookcentral.proquest.com/lib/ircp3g4/detail.action?docID=4654058 |
Public note | Click to View |
No items available.