Product development (Record no. 36094)

000 -LEADER
fixed length control field 01684nam a2200409 a 4500
001 - CONTROL NUMBER
control field EBC4658227
003 - CONTROL NUMBER IDENTIFIER
control field MiAaPQ
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101007s2011 nyua s 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 2010042594
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780071743877 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780071746144 (e-book)
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC4658227
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL4658227
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10432624
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL291433
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)747946084
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.153
Item number .B45 2011
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.5/75
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Belz, Andrea.
245 10 - TITLE STATEMENT
Title Product development
Medium [electronic resource] /
Statement of responsibility, etc Andrea Belz.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 240 p. :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement McGraw-Hill 36-hour course series
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Inception -- Strategy -- Marketing -- Value propositions -- Intellectual property -- Funding -- Organization -- Milestones -- Design -- Fabrication, integration, and delivery -- Launch -- Wrap-up.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note pt. 1. Planning : dress for success -- pt. 2. Implementation : it ain't over 'til it's over.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New products.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product management.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ProQuest (Firm)
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title McGraw-Hill 36-hour course series.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://ezproxy01.ny.edu.hk:2048/login?url=https://ebookcentral.proquest.com/lib/ircp3g4/detail.action?docID=4658227
Public note Click to View

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