000 -LEADER |
fixed length control field |
00671nam a2200217z 4500 |
001 - CONTROL NUMBER |
control field |
co5813820 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
local |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20140721142838.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
111110s2012 enk eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780077131715 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0077131711 (pbk.) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
NhCcYBP |
Transcribing agency |
NhCcYBP |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD9980.5 |
Item number |
S47 2012 |
245 00 - TITLE STATEMENT |
Title |
Services marketing : |
Remainder of title |
integrating customer focus across the firm. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd European ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Maidenhead ; |
-- |
New York : |
Name of publisher, distributor, etc |
McGraw-Hill Education, |
Date of publication, distribution, etc |
c2012. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxv, 559 p. ; |
Dimensions |
27 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Service industries |
General subdivision |
Marketing. |
Authority record control number |
(local)30823 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Wilson, Alan M. |
Authority record control number |
(local)30824 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Book |