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Services marketing : integrating customer focus across the firm.

by Wilson, Alan M.
Material type: materialTypeLabelBookPublisher: Maidenhead ; New York : McGraw-Hill Education, c2012Edition: 2nd European ed.Description: xxv, 559 p. ; 27 cm.ISBN: 9780077131715 (pbk.); 0077131711 (pbk.).Subject(s): Service industries -- Marketing
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HD9980.5 S47 2012 (Browse shelf) Available 00005764
Total holds: 0


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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