International marketing /
by Cateora, Philip R; Gilly, Mary C; Graham, John L.
Material type:
BookPublisher: New York : McGraw-Hill Irwin, c2013Edition: 16th ed.Description: xxxiii, 638 p. : col. ill. ; 29 cm.ISBN: 9780073529974 (alk. paper); 0073529974 (alk. paper).Subject(s): Export marketing | International business enterprises
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF1416 C375 2013 (Browse shelf) | Available | 00005761 |
Total holds: 0
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| HF1414 C66295 2012 Competitiveness : | HF1416 A47 2013 Global marketing : | HF1416 A47 2013 c.2 Global marketing : | HF1416 C375 2013 International marketing / | HF1416 C375 2016 International marketing / | HF1416 C953 2013 International marketing / | HF1416 H65 2017 Global marketing / |
Includes indexes.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG