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Measuring marketing : 110+ key metrics every marketer needs.

by Davis, John.
Material type: materialTypeLabelBookPublisher: Singapore ; Hoboken, NJ : John Wiley & Sons Singapore, c2013Edition: 2nd ed.Description: xxii, 344 p. ; 26 cm.ISBN: 9781118153741 (pbk.); 111815374X (pbk.).Subject(s): Marketing -- Evaluation
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection 		HF5415 D366 2013 (Browse shelf) Available 00008664
Total holds: 0

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG