Marketing management : a contemporary perspective.
by Homburg, Christian.
Material type:
BookPublisher: Maidenhead, Berkshire : McGraw-Hill Higher Education, c2013Edition: 2nd ed.Description: xxii, 641 p. ; 27 cm.ISBN: 9780077146047 (pbk.); 0077146042 (pbk.).Subject(s): Marketing -- Management
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.13 H67 2013 (Browse shelf) | Available | 00007548 |
Total holds: 0
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| HF5415.13 H546 2013 Marketing strategy : | HF5415.13 H66 1996 Hong Kong management cases in marketing / | HF5415.13 H667 2013 Competitive SME : | HF5415.13 H67 2013 Marketing management : | HF5415.13 H87 2013 Business marketing management : | HF5415.13 I23 2013 MM4 / | HF5415.13 L395 2008 Analysis for market planning / |
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Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG