Marketing strategy : a decision-focused approach /
by Walker, Orville C; Mullins, John W.
Material type:
BookPublisher: New York : McGraw-Hill Irwin, 2014Edition: Eighth edition, International edition.Description: xvi, 368 pages ; 26 cm.ISBN: 1259010902; 9781259010903.Subject(s): Marketing -- Management
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.13 W250 2014 (Browse shelf) | Available | 00011612 |
Total holds: 0
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| HF5415.13 S637 2012 Marketing planning : | HF5415.13 S8573 2010 Creating a successful marketing strategy for your small new business / | HF5415.13 W249 2014 Marketing strategy : | HF5415.13 W250 2014 Marketing strategy : | HF5415.13 W655 2011 Building a marketing plan : | HF5415.135 C72 2013 Strategic marketing. | HF5415.135 C721 2013 Strategic marketing / |
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Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG