Managing customer trust, satisfaction, and loyalty through information communication technologies /
by Eid, Riyad.
Material type:
BookPublisher: Hershey, Pennsylvania : Information Science Reference, [2013]Description: xxii, 405 pages : illustrations ; 29 cm.ISBN: 9781466636316 (hardcover); 1466636319 (hardcover); ; .Subject(s): Customer relations -- Management -- Data processing | Customer relations -- Management -- Computer programsSummary: "This book highlights technology's involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage"--Provided by publisher.
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.5 M158 2013 (Browse shelf) | Available | 00008712 |
Total holds: 0
Includes bibliographical references and index.
"This book highlights technology's involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage"--Provided by publisher.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG