Branding with brains : the science of getting customers to choose your company /
by
Walvis, Tjaco
.
Material type: 
BookPublisher: Harlow : Financial Times Prentice Hall, 2010Description: xv, 244 p. : ill. ; 24 cm.ISBN: 9780273719953 (pbk.); 0273719955 (pbk.).Subject(s): Branding (Marketing) -- Psychological aspects
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.1255 W368 2010 (Browse shelf) | Available | 00000357 |
Total holds: 0
Browsing Lee Yan Fong Library Shelves , Shelving location: Library Collection Close shelf browser
| HF5415.1255 S38 2013 Lifestyle brands : | HF5415.1255 S52 2010 How brands grow : | HF5415.1255 S523 2013 Brand revolution : | HF5415.1255 W368 2010 Branding with brains : | HF5415.1255 W67 2012 Branded component strategies : | HF5415.126 T35 2014 Principles of direct, database and digital marketing / | HF5415.12615 D8 2011 The branded mind : |
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Lee Yan Fong Library
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