|
|
|
Social media marketing for dummies
by Singh, Shiv;
Diamond, Stephanie.
Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Indianapolis, IN : Wiley Pub., Inc., 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 S54 2012.
Actions:
Add to cart (remove)
|
|
|
|
Foundations of marketing
by Pride, William M;
Ferrell, O. C.
Edition: 5th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Australia ; Mason, OH : South-Western, Cengage Learning, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 P6584 2013.
Actions:
Add to cart (remove)
|
|
|
|
Professional SharePoint 2010 branding and user interface design
by Drisgill, Randy.
Material type: Book; Format:
available online
; Literary form:
not fiction
Publisher: Indianapolis, IN : Wiley, c2011Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection TK5105.875 I6 P763 2011.
Actions:
Add to cart (remove)
|
|
|
|
Sales promotion : how to create, implement & integrate campaigns that really work
by Mullin, Roddy.
Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Philadelphia : Kogan Page Limited, 2010Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5438.5 M85 2010.
Actions:
Add to cart (remove)
|
|
|
|
Marketing strategy in play : questioning to create difference
by Hill, Mark E.
Edition: 1st ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : Business Expert Press, 2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 H515 2010.
Actions:
Add to cart (remove)
|
|
|
|
Social business by design : transformative social media strategies for the connected company
by Hinchcliffe, Dion;
Kim, Peter.
Edition: First edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: San Francisco : Jossey-Bass, 2012Online Access: Cover image Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5414 H56 2012.
Actions:
Add to cart (remove)
|
|
|
|
Succeeding in China
by -- Fifty Lessons (Firm) Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Mass. : Les50ns, c2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.12 C5 S83 2010.
Actions:
Add to cart (remove)
|
|
|
|
Affinity : beyond branding
by Goldfarb, Martin;
Aster, Howard.
Edition: Pbk. ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Toronto : McArthur & Co., 2011Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 G65 2011.
Actions:
Add to cart (remove)
|
|
|
|
Marketing strategy : the thinking involved
by Hill, Mark E.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Thousand Oaks : SAGE Publications, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 H546 2013.
Actions:
Add to cart (remove)
|
|
|
|
Marketing IT products and services
by Keyes, Jessica.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Boca Raton, FL : CRC Press, c2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 K464 2010.
Actions:
Add to cart (remove)
|
|
|
|
The conversation company : boost your business through culture, people and social media
by Van Belleghem, Steven.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London ; Philadelphia : Kogan Page, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 V28 2012.
Actions:
Add to cart (remove)
|
|
|
|
Marketing strategy and competitive positioning
by Hooley, Graham J;
Piercy, Nigel;
Nicoulaud, Brigitte.
Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York, NY : Pearson Financial Times/Prentice Hall, 2011Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.127 H66 2011.
Actions:
Add to cart (remove)
|
|
|
|
Principles of marketing : an Asian perspective
by Kotler, Philip.
Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Singapore : Pearson/Prentice-Hall, 2011, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 P659 2012.
Actions:
Add to cart (remove)
|
|
|
|
Corporate reputation : brand and communication
by Fill, Chris;
Roper, Stuart.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Harlow, England ; New York : Pearson, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD59.2 F55 2012.
Actions:
Add to cart (remove)
|
|
|
|
Content strategy at work : real-world stories to strengthen every interactive project
by Bloomstein, Margot.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Waltham, MA : Morgan Kaufmann, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 B575 2012.
Actions:
Add to cart (remove)
|
|
|
|
Market-based management : strategies for growing customer value and profitability
by Best, Roger J.
Edition: 6th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Boston : Pearson, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 B46 2013.
Actions:
Add to cart (remove)
|
|
|
|
Global marketing : contemporary theory, practice, and cases
by Alon, Ilan;
Jaffe, Eugene D;
Vianelli, Donata.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : McGraw-Hill/Irwin, c2013Online Access: Publisher description Availability: Items available for loan: Lee Yan Fong Library (2). Location(s): Library Collection HF1416 A47 2013 c.2.
Actions:
Add to cart (remove)
|
|
|
|
Content is currency : developing powerful content for web and mobile
by Wuebben, Jon.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Boston : Nicholas Brealey Pub., 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 W84 2012.
Actions:
Add to cart (remove)
|
|
|
|
Introduction to marketing : theory and practice
by Palmer, Adrian.
Edition: 3rd ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Oxford ; New York : Oxford University Press, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 P2342 2012.
Actions:
Add to cart (remove)
|
|
|
|
Marketing management : a cultural perspective / edited by Lisa Peñaloza, Nil Toulouse and Luca M. Visconti
by Peñaloza, Lisa;
Toulouse, Nil;
Visconti, Luca M.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Abingdon, Oxon ; New York : Routledge, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 M352315 2012.
Actions:
Add to cart (remove)
|
|