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Marketing your library : tips and tools that work
by Smallwood, Carol;
Gubnitskaia, Vera;
Harrod, Kerol.
Material type:  Book; Format:
print
bibliography
 ; Literary form:
not fiction
Publisher: Jefferson, North Carolina : McFarland & Co., Inc., Publishers, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection Z716.3 M295 2012.
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#tweetsmart
by McDougall, J. S.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Beijing ; Sebastopol, CA : O'Reilly, c2012Other title: Tweetsmart; #tweetsmart : 25 Twitter projects to help you build your community; 25 Twitter projects to help you build your community.Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 M354 2012.
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The complete idiot's guide to social media marketing
by Abernethy, Jennifer.
Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York, N.Y. : Alpha Books, c2012Other title: Complete idiot's guide; Social media marketing.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 A24 2012.
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Social media marketing : an hour a day
by Evans, Dave.
Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Indianapolis, Ind. : Wiley, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5414 E93 2012.
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Nonprofit marketing
by Fortenberry, John L.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Burlington, MA : Jones & Bartlett Learning, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 F5668 2013.
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變身暢銷小說家 : 倪采青談小說寫作技巧 = Becoming a best-selling novelist
by 倪采青.
Edition: 再版, 增訂版.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: 臺北市 : 泰電電業股份有限公司, 2012Other title: 倪采青談小說寫作技巧.; Becoming a best-selling novelist..Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection PN3365 N577 2012.
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市場學概論 : 附香港個案
by -- 香港管理專業發展中心 Edition: 第2版.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
; Audience:
Adult;
Publisher: 香港 : 中文大學出版社, 2001Other title: Principles of marketing : with Hong Kong cases..Availability: Items available for loan: Lee Yan Fong Library (2). Location(s): Library Collection HF5415 S446 2001 c.2.
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Essentials of marketing research
by Zikmund, William G;
Babin, Barry J.
Edition: 5th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Australia ; Mason, OH : South-Western Cengage Learning, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.2 Z537 2013.
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B2B digital marketing
by Miller, Michael.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Indianapolis, Ind., USA : Que, c2012Other title: Business to business digital marketing.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 M553 2012.
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European business and brand building
by Segreto, Luciano.
-- Institute for Corporate Culture Affairs Material type: Book; Format:
print
bibliography
conference publication
; Literary form:
not fiction
Publisher: Bruxelles ; New York : P.I.E. Peter Lang, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD69 B7 E97 2012.
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Positioning the brand : an inside-out approach
by Riezebos, H. J;
Grinten, Jaap van der.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.15 R544 2012.
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Branding yourself : how to use social media to invent or reinvent yourself
by Deckers, Erik;
Lacy, Kyle.
Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Indianapolis : Que Pub., c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD69 S8 D43 2013.
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Internet marketing : integrating online and offline strategies
by Roberts, Mary Lou;
Zahay, Debra L.
Edition: 3rd ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Mason, OH : South-Western Cengage Learning, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1265 R617 2013.
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From Business Cards to Business Relationships : Personal Branding and Profitable Networking Made Easy
by Graham, Allison.
Edition: 2nd ed.Material type: Book; Format:
electronic
available online
 Publisher: Hoboken : John Wiley & Sons, 2012Other title: Personal Branding and Profitable Networking Made Easy..Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD69 S8 G72 2012.
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Marketing in the round : how to develop an integrated marketing campaign in digital era
by Dietrich, Gini;
Livingston, Geoff.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Indianapolis, Ind. : Que Pub., c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 D4882 2012.
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Strategic marketing planning for the small to medium-sized business : writing a marketing plan
by Anderson, David W., Marketing professional.
Edition: 1st ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : Business Expert Press, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 A525 2012.
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Brand you : turn your unique talents into a winning formula
by Purkiss, John;
Royston-Lee, David.
Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Harlow, England ; New York : Pearson, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5381 P87 2012.
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Essentials of services marketing
by Wirtz, Jochen;
Chew, Patricia;
Lovelock, Christopher H.
Edition: 2nd ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Singapore : Pearson Education South Asia Pte Ltd., 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD9980.5 W57 2012.
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Hong Kong management cases in marketing
by -- Management Development Centre of Hong Kong Material type: Book; Format:
print
; Literary form:
not fiction
; Audience:
Adult;
Publisher: Hong Kong : Chinese University Press, 1996Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 H66 1996.
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Marketing management : a value-creation process
by Jolibert, Alain.
Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 D83 2012.
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