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Marketing 3.0 : from products to customers to the human spirit /

by Kotler, Philip; Kartajaya, Hermawan; Setiawan, Iwan.
Material type: materialTypeLabelBookPublisher: Hoboken, N.J. : Wiley, c2010Description: xv, 188 p. : ill. ; 24 cm.ISBN: 9780470598825 (hbk.); 0470598824 (hbk.).Subject(s): Marketing
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection 		HF5415 K68 2010 (Browse shelf) Available 00000304
Total holds: 0

Includes bibliographical references and index.

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG