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Content strategy at work : real-world stories to strengthen every interactive project /

by Bloomstein, Margot.
Material type: materialTypeLabelBookPublisher: Waltham, MA : Morgan Kaufmann, c2012Description: xiv, 163 p. : col. ill. ; 24 cm.ISBN: 9780123919229 (alk. paper); 0123919223 (alk. paper).Subject(s): Internet marketing | Branding (Marketing) | Information technology -- Management | Web site development | Web sites -- Design
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection 		HF5415.1265 B575 2012 (Browse shelf) Available 00000998
Total holds: 0

Includes bibliographical references and index.

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG