Lifestyle brands : a guide to aspirational marketing /
by Saviolo, Stefania; Marazza, Antonio.
Material type:
BookPublisher: Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2013Description: xiv, 141 p. : ill. 24 cm.ISBN: 9781137285928; 1137285923.Subject(s): Branding (Marketing) | Product management | Lifestyles | Consumer behavior
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.1255 S38 2013 (Browse shelf) | Available | 00006210 |
Total holds: 0
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| HF5415.1255 N53 2012 Brandstorm : | HF5415.1255 O45 2008 Wally Olins : | HF5415.1255 P47 2013 Retail marketing and branding : | HF5415.1255 S38 2013 Lifestyle brands : | HF5415.1255 S52 2010 How brands grow : | HF5415.1255 S523 2013 Brand revolution : | HF5415.1255 W368 2010 Branding with brains : |
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Lee Yan Fong Library
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Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG